SPORTSMEDIA TECHNOLOGY CORPORATION SUPPORTS SUPER BOWL BROADCAST TO FANS WORLDWIDE
SportsMEDIA Synchronizes Clock, Score, Stats & Graphics for TV Viewers
MIAMI─FEBRUARY 5, 2010 - SportsMEDIA Technology Corporation, the
award-winning provider of graphics, statistical and video enhancement solutions,
will provide CBS and the National Football League (NFL) with the integrating technology
for broadcasting the timing, scoring and statistics at Super Bowl XLIV to be held
on February 7, 2010 in Miami, Florida. SportsMEDIA’s QBStat system has been integrated
into CBS’ and NFL Network’s facilities to synchronize the broadcast of real-time
in-game statistics as well as players’ season and career statistics. SportsMEDIA’s
Autograph system distributes real-time game clock and play clock information in
conjunction with VizRT’s graphics systems. By centralizing and distributing this
information, the anticipated audience of nearly 1 billion worldwide viewers and
sports announcers will receive the most comprehensive, accurate and real-time experience
of plays throughout the game.
SportsMEDIA’s technology has supported the production of Super Bowl broadcasts by
CBS Sports, ABC Sports, FOX Sports and the NFL World Feed for the past 10 years.
“SportsMEDIA strives to provide broadcasters with real-time access to the most compelling
game and statistical information,” said Don Tupper, vice president of business development
for SportsMEDIA. “By synchronizing the entire production around one comprehensive
data solution, including the game and play clock and all of the statistical information,
we help deliver the ultimate entertainment experience that Super Bowl fans crave.”
SportsMEDIA will provide technical support during the Super Bowl broadcast to ensure
the complete success of the broadcast to a far-reaching audience.
Super Bowl XLIV will be televised domestically beginning at 6:00 p.m. EST on February
7, 2010 on CBS and internationally by the NFL and its international broadcast partners.
According to the NFL, the Super Bowl will be broadcast worldwide in more than 230
countries and territories.
About SportsMEDIA Technology Corporation:
SportsMEDIA Technology Corporation, headquartered in Durham, NC, is a leading provider
of graphics, statistics and video enhancement software and services for live television
sports broadcasts networks. Founded in 1988, SportsMEDIA pioneered the first real-time
scoring and wireless data system. SportsMEDIA continues to develop and deliver customized
products and services to enhance the production quality and viewers’ experience
of sporting events. The company has won 15 Emmy awards since 1993. SportsMEDIA’s
solutions have been used at the most prestigious sporting properties for some of
the biggest sporting events including the Super Bowl, NBC Sunday Night Football,
the Indianapolis 500, the NCAA Final Four, the Kentucky Derby, ESPN Summer and Winter
X Games, NBA on TNT, NASCAR and NHL. SportsMEDIA’s customers include all major broadcast
television companies as well as several regional and specialty sports networks.
For more information, visit www.sportsmedia.com.
For more information visit www.sportsmedia.com
Media Contact:
Patricia Hopkins
SportsMEDIA Technology Corporation
p.hopkins@sportsmedia.com
919-493-9390 x351